Last Saturday, the first Southern California branch of CREAM (Cookies Rule Everything Around Me) opened in University Gateway, an apartment/shopping complex located adjacent to the University of Southern California's University Park Campus in Los Angeles, California. Based out of Northern California , CREAM aims to provide reasonably cost, proprietary and high quality products with friendly service in a "fun and relaxed atmosphere," and is an extremely popular dessert outlet in Northern California. CREAM happened to offer free ice cream sandwiches (normally 2.99 USD) to all customers on their opening day, so I decided to I checked it out. There was quite a queue outside during opening night (took around 30 minutes!), but music from KXSC radio, a raffle for more free CREAM sandwiches, cheerful and motivated employees, and a complimentary drink holder made the wait doable. Inside , CREAM was bustling, with lots of employees running around, scooping ice cream...
Based in Southern California, Eat. Travel. Eat! is a blog about food and travel.